The 212° Concept
We believe that a company is defined by its core beliefs; by its people and by its ability to consistently bring value to their customers. What differentiates a good company from a great company? We believe the answer is intention. With powerful intentions comes mighty efforts and it takes consistent mighty efforts for an entire company to strive to be better today than we were yesterday.
To accomplish this day in and day out we have adopted the 212° Concept…
- At 211°, water is hot.
- At 212°, it boils.
- And with boiling water comes steam.
- And steam can power a locomotive.
It’s that one extra degree, just one, that makes all the difference. And, so many times it’s that one extra degree of effort in business, and in life, that separates the good from the great.